Pakistan is changing. Its middle class is growing rapidly. With that comes an increase in consumer spending and economic growth. The younger generation is becoming more materialistic – yearning for a better life, but questioning the cost. Our contributor writes a very personal story questioning the merits of the change. Questions we should all ponder. More

Every business manager is aware of the importance of the demand for the goods and services it offers. Billions of dollars are invested in advertising to grow demand. Recently several companies have made public relations mistakes that have diminished the demand for their goods and services. More

The March reports are in. The economy continues to grow. Unemployment continues to decline which has resulted in wage increases. More

Have you ever purchased an item and thought, “Wow! That is a great deal. I would have been willing to pay twice that amount…or…”I wonder if I paid too much for this item. I certainly would not have paid any more for it!” In the first case, you have a large consumer surplus. More